I guess I am just a bit confused because of all the names that Will was throwing around. The article in the original post mentions:
The original "white label" base, the Tre Citta vegan base, the Black Label base, the Glissant base, and the Barrister's Reserve base. Which one of those was Latha? Was Latha even mentioned?
I am not sure if this is better or worse than calling it the 1.0 base, 2.0 base, and so on. I guess, since I am primarily an Engineer, using version numbers make more sense to me than brand naming soap bases.
So, if I am to understand this correctly right now there is just Glissant and Reserve. In a few months there will just be Excelsior and Reserve? If that is the case, then this isn't too bad. He does seem to reformulate quite often, however. Is he on his fifth or sixth in the "5+" years that he has been in business?
Also, and this is a nit and a pet peeve. Talking about it being "top secret" and only "two people on Earth" knowing about it just comes off as pretentious, as if no one else on earth would think to keep a new recipe to themselves until perfected.
But, maybe I am being too hard on him.