The Shaving Cadre

Welcome to The Shaving Cadre, a forum dedicated to gentlemanly discourse about wet shaving and other topics of common interests. Membership is always free so register today and join in the fun

Set in Rubber? Why was that important?

Pelagic

Shave Newbie
On many vintage brushes you see the words printed “set in rubber”. Why was that important or even needed? Was it before they had epoxies to use?
 
On many vintage brushes you see the words printed “set in rubber”. Why was that important or even needed? Was it before they had epoxies to use?
I could write pages of info, but no one would want that!

Early brushes of all kinds had many different ways of holding some sort of bristles on the end of a handle. They could be tied, wrapped with twine or wire, or glued or plastered. Andrew Albright patented several designs of brushes and machinery for making brushes and a "Bristle cementing machine" and assigns the to the Rubber and Celluloid Harness Trimming Company, which was his company. They manufactured rubber coated harness trimmings, this was before the Rubberset company existed. Having the bristles firmly cemented so they couldn't be pulled out was a monumental improvement over most of the brushes of the day.

"The brush division of the Rubber & Celluloid Harness Trimmings Company didn't have it's own name. There was a contest with the employees in the company to pick the best name and "Rubberset Company" was chosen. Andrew Jr. decided to focus on growing this arm of the company and began an extensive and expensive advertising campaign. The first use of the name "Rubberset" was on May 15, 1905, just two months after Andrew Sr's passing.


The cement isn't rubber, it's a rock hard glue, "Set In Rubber" was just a sales and advertising thing. It was so successful that other brushmakers started putting that on their brushes too.

It was mostly just a sales slogan, but they made better than average brushes also.
 
I could write pages of info, but no one would want that!

Early brushes of all kinds had many different ways of holding some sort of bristles on the end of a handle. They could be tied, wrapped with twine or wire, or glued or plastered. Andrew Albright patented several designs of brushes and machinery for making brushes and a "Bristle cementing machine" and assigns the to the Rubber and Celluloid Harness Trimming Company, which was his company. They manufactured rubber coated harness trimmings, this was before the Rubberset company existed. Having the bristles firmly cemented so they couldn't be pulled out was a monumental improvement over most of the brushes of the day.

"The brush division of the Rubber & Celluloid Harness Trimmings Company didn't have it's own name. There was a contest with the employees in the company to pick the best name and "Rubberset Company" was chosen. Andrew Jr. decided to focus on growing this arm of the company and began an extensive and expensive advertising campaign. The first use of the name "Rubberset" was on May 15, 1905, just two months after Andrew Sr's passing.


The cement isn't rubber, it's a rock hard glue, "Set In Rubber" was just a sales and advertising thing. It was so successful that other brushmakers started putting that on their brushes too.

It was mostly just a sales slogan, but they made better than average brushes also.
Well then...I learned something today! Thank you Mr. C called Toby!
 
Not just shaving brushes.



7f22f4e50e6c6d02efdc501855193598.jpg
 
02/04/1913Ernest Miltner of Newark, NJ received patent #1,052,081 for "Manufacture of Handles of Plastic Material" and assigns it to the Rubber and Celluloid Harness Trimming Company.
02/04/1913Ernest Miltner of Newark, NJ received patent #1,052,082 for "Apparatus for the Manufacture of Celluloid Handles" and assigns it to the Rubber and Celluloid Harness Trimming Company.
 
Nov 1915Rubberset wins court case limiting the competition from using "Set in Rubber" without the full name of the manufacturer. Case was against F.W. DeVoe and C.T. Reynolds Co.

Others were using "Made In Rubber" on their brushes without a brand name to mimic Rubberset.
 
02/21/1933Andrew Albright, 3rd. of Maplewood, NJ receives patent #1,898,515 for "Colored Plastic Material and Method of Producing the Same" and assigns it to the Rubber and Celluloid Harness Trimming Company.
 
Nov 1915Rubberset wins court case limiting the competition from using "Set in Rubber" without the full name of the manufacturer. Case was against F.W. DeVoe and C.T. Reynolds Co.

Others were using "Made In Rubber" on their brushes without a brand name to mimic Rubberset.
They were taking advantage of the Rubberset reputation and advertising.

This is a good example, it's not a bad brush, it was just a sneaky business practice.


100_2756 (2).JPG100_2757 (2).JPG



The glue looks exactly like the stuff Rubberset used, there's nothing "rubber" about it.

100_2760.JPG100_2762.JPG
 
Back
Top